Welcome to The Rik Barwick Studio.
Shopify design & commercial thinking for brands that want to perform as well as they look.
I design and build Shopify experiences for brands that care about both aesthetics and performance.
With nearly 25 years across ecommerce, branding and digital design, I help businesses improve product discovery, conversion and commercial clarity without sacrificing character.
From strategic reviews and UX refinement through to full Shopify builds, every project is approached with long-term thinking, careful design and direct collaboration.

Strategic Design & Ecommerce
Shopify Strategy, ux
& Development
Shopify projects shaped by commercial thinking, UX clarity and careful technical implementation.
From strategic reviews and ecommerce architecture through to custom development and refinement, the focus is always on helping brands perform as well as they look.
- Shopify Commercial Reviews
- Ecommerce UX & Conversion
- Shopify Theme Development
- Ecommerce Architecture
- Shopify SEO & Product Structure
- Ongoing Refinement & Support
Brand Identity
& positioning
Brand identities designed to create clarity, consistency and long-term recognition across digital and physical touchpoints.
Built to support how a business communicates, sells and grows over time.
- Brand Identity Design
- Brand Positioning
- Identity Systems & Guidelines
- Packaging & Print Design
Website Design
& Digital experiences
Structured, user-focused websites designed around clarity, usability and long-term flexibility.
Built with careful consideration for content, navigation and how people actually move through information online.
- Website Design & Build
- WordPress Development
- User Experience & Information Architecture
- Content-Led Website Desig
Astha Garg Said…
“Working with Rik was an incredible experience—he truly brought my vision to life and created a stunning, unique Shopify website that perfectly reflects the avant garde and elegant feel of my brand. His innovative ideas, eye for detail, and ability to think creatively made all the difference. We had great back-and-forth throughout the process, and his thoughtful collaboration turned what could’ve been stressful into something exciting and smooth. I couldn’t recommend him more highly!”
Astha Garg, Owner of Label Astha Garg
Latest Shopify Web Design Work
Providing Freelance Shopify Development
& Support services to many successful Online stores












Sophie at CleanCo said..
“Great guy all round. Super easy to work with! Produces quality work and keeps things simple.”
Sophie Brisbourne-Rhodes, Global CMO of CleanCo
Latest Brand Identity Work

Brand Identity & Packaging Design for Wolfbury Gin
Branding & Packaging Design
The Suffolk Distillery
Khalid Rashid said..
“100 perfect brilliant service! Rik did what he promised- flexible, pleasant to work with over the last 7 months– I was saddened when it was all completed— enjoyed the experience and will continue working with Rik in the future!”
Khalid Rashid, Artist
Commercial Thinking
-

Shopify Agentic Storefronts Guide
SHOPIFY GUIDE
15 Minute Read
-

Shopify Collection Page UX for High-Intent Ecommerce Stores
SHOPIFY GUIDE
8 Minute Read
-

A Smarter Way to Handle Shopify Products for Variants, Inventory and SEO
SHOPIFY GUIDE
10 Minute Read
GET IN TOUCH
How can I help you?
Original Art & Printmaking from the studio
At The Rik Barwick Studio, creative time isn’t something I squeeze in between client work — it’s sacred. It fuels everything I do, keeps ideas flowing, and keeps me alive and buzzing.












