Design Review Board & Brand Guardian
HSBC Global retail Banking
AnalogFolk have HSBC Bank on retainer providing design consultancy and branding. From January 2017 to January 2018 I worked as a brand consultant and digital designer with AnalogFolk on the Design Review Board (DRB).
HSBC are one of the world’s largest banking and financial services organisations who need a dedicated team to make sure their brand and design toolkits are adhered to across the globe. As the lead creative for the DRB it was my responsibility that anything in Global Retail Banking and Wealth Management was on-brand, followed accessibility guidelines and used modern UX practices to deliver brilliant products for their users.
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